Scholar Profile · Psychology & Motivation

Motivation & OB

McGregor · Vroom · Herzberg · Locke · Deci · Bandura · 1960–77 · Situation & Contingency

Theory X-Y, expectancy, hygiene, goal-setting, intrinsic motivation, self-efficacy.

Begin the walk↓
Room I
The Person

Douglas McGregor (1906–1964) of MIT Sloan — briefly president of Antioch College — crystallized the era's insight: managers' assumptions about people (Theory X or Theory Y) are self-fulfilling. Around him a generation of motivation science bloomed: Victor Vroom's expectancy theory, Frederick Herzberg's two factors, Edwin Locke's goal-setting, Edward Deci's intrinsic motivation, and Albert Bandura's self-efficacy.

Room II
The Idea in Context

A cascade of motivation science: McGregor's Theory X-Y (1960), Vroom's expectancy theory (1964), Herzberg's motivation-hygiene (1968), Locke's goal-setting (1968), Deci's intrinsic motivation (1975), and Bandura's self-efficacy (1977). The leader's assumptions about people became the leverage point.

The era: Situation & Contingency — Situational variables are considered; behavior is moderated by obstacles along the path between subordinates and goals.

Room III
The Big Idea
The Enduring Contribution
What a leader believes about people is self-fulfilling — the deepest lesson of the era.

Theory X-Y, expectancy, hygiene, goal-setting, intrinsic motivation, self-efficacy.

Room IV
Landmark Works
1960
McGregor, The Human Side of Enterprise
Landmark Work
1968
Herzberg, One More Time: How Do You Motivate Employees?
Landmark Work
1977
Bandura, Self-efficacy
Landmark Work
Room V
In the Discourse

This theory sits in the Situation & Contingency era of the map: Situational variables are considered; behavior is moderated by obstacles along the path between subordinates and goals.

1955
Skills Theory
1964
Contingency Theory
Room VI
In Practice

Surface your Theory X/Y assumptions — they are self-fulfilling either way.

Connect effort to outcome visibly, set specific difficult goals, and protect intrinsic motivation.

Room VII
Reflection Gallery
What do you actually believe about the people you lead?
Which motivator are you overusing because it is easy?
Room VIII
Sources & Further Reading
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